Parques Reunidos devotes 0.5% of its revenues to CSR initiatives
Free tickets for ukrainian refugees
The invasion of Ukraine in February 2022 resulted in a large number of Ukrainian citizens having to leave their country and take refuge in other European countries. In its effort to bring leisure to disadvantaged sectors of the population, Parques Reunidos launched a special donation campaign for Ukrainian refugees in its European parks.
On one hand, a donation campaign to UNHCR was carried out. The campaign consisted of each park donating €1 from each ticket sold in a period of 3 weeks set in advance. The amount donated totaled €k139.
On the other hand, tickets to European parks were donated to European refugee citizens. Although as a general rule, tickets are not donated to individuals, in this case an exception was made for the Ukrainian refugees, in order to help the children and their families forget for a day about the situation they have been forced into, giving them the chance to spend a happy day enjoying the Group’s parks. In 2022, more than 28,000 tickets were donated to Ukrainian refugees.
